paved over the Sierras but as it prepared for the influx of cars a
new asphalt roadway would bring, Reno began planning an
exposition. Welcome arches were fashionable during the 1920’s,
so the founding fathers commissioned an arch to be placed at the
center of downtown, at Virginia and Commercial, a few blocks
away from 4th Street where the actual highway ran. It read:
“Reno Nevada’s Transcontinental Highways Exposition,
June 25-August 11, 1927″
Seven years later the lettering was changed to read,
“The Biggest Little City in the World”.
A world famous slogan, Reno still greets its downtown visitors
with this catchphrase even today.
As a prelude to the 2012 Mayors’ Ride that we look forward to doing, in part, with Ireland, we leave the San Francisco Bay Area Sept 17 on our way to the epic American River Parkway and then Reno on our way to Washington DC per our schedule/scorecard HERE
THX 4 all of U!!
btw: Harrahs Sales and Marketing Director, Tina Doherty, is not only a lot Irish, but she read my book, “Awake Again“! I told her I will sign her copy when we get there…